We are officially announcing our first round winners for the Rapleaf Personalization Fund,– a fund dedicated to supporting developers interested in creating projects built around data and personalization. The following winners are now live with Rapleaf data in their platforms to get their startups up and running–check em out:
MiraPost is smart multivariate split testing for MailChimp, and they are now using Rapleaf data to run regressions for better email optimization. The long-term vision is to bring the kinds of sophistication from the display ad space (better targeting, split testing, maybe mobile awareness) to email, and to democratize tools from high-end ESPs/marketers like send-time optimization.

Vixlo provides a platform for companies to embed surveys on their website and give coupons to those who complete the survey. Vixlo uses Rapleaf to match results from the survey with demographic information without ever having to waste time asking the user for it:


Compojoom! was built off the Joomla! platform and uses Rapleaf to create a report about your site members’ demographics. The component compiles all data into a neat report, which displays the demographics as charts and in tables via google charts.
YaYu is a service that enables consumers to use their mobile phones to provide information about their shopping preferences and demographics to stores as they walk in to receive more personalized service and offers. They are using Rapleaf to provide each user with a more personalized experience based on demographics:

We’re extremely excited to showcase the first round of winners. We’ve already received over 85 applicants in the first month, covering a wide breadth of personalization and data-related services, ranging from highly targeted daily deal sites to event recommendation services. We’re thrilled to have the opportunity to connect with more great startups and continue to support talented entrepreneurs and new products. Applications are accepted on a rolling basis; to begin the application process or learn more, please visit www.rapleaf.com/rapfund.


15 Comments
“@Rapleaf: 1st round winners 4 the Rapleaf $1mm PZ Fund: Check out @loggrnet @enole @compojoom & @kickofflabs here » http://t.co/7U26mnLF”
1st round winners 4 the Rapleaf $1mm PZ Fund: Check out @loggrnet @enole @compojoom @kickofflabs & other winners here » http://t.co/snknDzcA
Need $ & Data to support your newest product idea? We just announced our first round winners for the Personalization » http://t.co/XyfY9Ajj
1st round winners 4 the Rapleaf $1mm PZ Fund: Check out @KoalaDeal @MiraPost @GetSpontaneous & other winners here » http://t.co/snknDzcA
Check out first winners of the $1MM Personalization Fund: http://t.co/sbVncNou
Check out first winners of Rapleaf’s $1MM Personalization Fund: http://t.co/Ho5ITznX
It has been indeed a very exciting journey. All the best wishes for Rapleaf and it’s members and congratulations to the winners also.
Congrats! RT @koaladeal huge thanks to @rapleaf!! http://t.co/D5dLOCaH
Thanks @Rapleaf! RT @auren: congrats to the first winners of the $1 MM Rapleaf Personalization Fund: http://t.co/FMdOXZCE
.@kickofflabs & @Rapleaf’s personalization fund – http://t.co/D9xinKRK #wewon #yayus
Congrats to our First Round Winners for the Personalization Fund! » Personalization Blog http://t.co/GyYmnqEq via @rapleaf
Rapleaf invests in companies that use their services w/ Personalization Fund http://t.co/lXYl7cOU
We’ve been busy. YaYu, our new product, launches in private beta this week. Thanks, @Rapleaf! http://t.co/oRy65ukT
We are using our first tweet to say thanks to @Rapleaf! Just announced the @SimpleRelevance platform a rapfund winner! http://t.co/54w0duEO
Thanks to the great folks at RapLeaf! Exciting times, for sure!
4 Trackbacks
[...] and here is one that may need your help! Simple Relevance, one of our first-round winners of the Personalization Fund, is looking for companies interested in trying out the future of e-commerce [...]
[...] few weeks ago we announced our first round winners for the Rapleaf Personalization Fund, a fund created to donate cash and data grants to various [...]
[...] actionable events (like clicking on Like button on your ecommerce product page). [Ref: See Loggr here] Code sample: [...]
[...] was overwhelming, according to Rapleaf, with more than 85 applicants and 8 of those applicants have emerged winners in the first round. They have received cash awards ranging from $5K – $15K and other support [...]