Category Archives: Uncategorized

We love showcasing products and use-cases of our data, and here is one that may need your help! Simple Relevance, one of our first-round winners of the Personalization Fund, is looking for companies interested in trying out the future of e-commerce personalization. Simple Relevance built an easy to use platform that allows businesses to personalize communication to their customers through [...]

The email inbox is a competitive place. Success is not only dependent on stacking up favorably against your competitors in the marketplace; but also on stacking up favorably against every other brand in the inbox. The problem is that people no longer look at their inbox in the same way. Their decision is not whether they [...]

Here’s a quick 2-minute video we made to explain how Instant Data works. Check it out, and let us know what you think! Instant Data from Rapleaf from Rapleaf on Vimeo.

We’re very excited that Oracle has chosen Rapleaf to demonstrate a real-time integrated enterprise data management approach with their new Fusion Customer Hub product at Open World this coming week – Octover 2-6- in the Moscone Center in San Francisco. The Fusion Customer Hub is an awesome facility to give Oracle customers a 360 degree view of their customers. The [...]

The Rapleaf API is a powerful tool that enables businesses to integrate personalization services into their systems. As great as it is to have this option available, it may have some limitations for smaller businesses and individuals. Enter 2011 and there are a whole lot more websites run by small business owners or individuals who want [...]

LiveRamp, a new service platform enabling publishers, data platforms, and offline data providers to better access and manage data in digital format, recently launched to help build a more personalized web. A division of Rapleaf, LiveRamp creates a new revenue stream for online publishers, allowing them to receive recurring revenue for data “mapping”, see greater audience data overlap within [...]

Just last week Eloqua CEO Joe Payne announced the “Eloqua AppCloud,” an unprecedented online marketplace for B2B marketing applications. AppCloud serves as a universal hub for an encompassing list of B2B marketing applications that connects directly with Eloqua’s powerful Revenue Performance Management platform. We’re excited partner with Eloqua and offer an app that plugs Rapleaf insight into their existing [...]

The following is a guest blog post by Kara Trivunovic, Sr. Dir of Strategic Services at StrongMail (a leader in email marketing).  StrongMail utilizes Rapleaf data to allow their customers (Travelocity, Zappos, IHG, and more) to leverage email marketing with data insight to personalize and build meaningful customer connections. Right-time email marketing is one of the hottest [...]

Rapleaf recently secured a partnership with LivePerson, bringing personalization to the world of online chat. LivePerson, Inc., the leader in Intelligent Engagement Solutions, enables top brands to create meaningful online connections with their customers. With their comprehensive live chat platform, LivePerson partners, including Home Depot, Crate & Barrel, 1-800-Flowers and more, extend and integrate core [...]