Tag Archives: facebook

Social Insight Into AOL, Gmail, Hotmail, and Yahoo Email Users – Part 3: Social Network memberships

By michael | Published: November 16, 2009
In this last study of our email analysis series, we looked at social network memberships of 120,000 AOL, Gmail, Hotmail, and Yahoo users to gauge where they spend time online. We found that AOL and Gmail users tend to favor Facebook, while Hotmail and Yahoo users tend to use Facebook and MySpace equally. Twitter is the [...]
Posted in Rapleaf Studies | Also tagged , , , | 13 Comments

Rapleaf Study: Most Common First, Last, and Full Names on Facebook

By michael | Published: June 22, 2009
Facebook is not only one of the largest communities online, it’s also one of the most cosmopolitan.  Wouldn’t it be interesting to see what the most common names are on a social network with such vast reach?  We thought so too, so one of our engineers spent a few hours during “Hackleaf” – our choose-your-own-project-for-a-day [...]
Posted in Rapleaf Studies | Also tagged , , | 48 Comments

Rapleaf Study on Social Network Users in Swing States: Myspace is the melting pot of social networks, Hi5 is favored in New Mexico

By michael | Published: October 28, 2008
Rapleaf recently-published a study analyzing social network usage of over 9 million users in 13 swing states. Results of the study revealed discrepancies in demographic and social network preferences between the states’ online citizens. The following are some of the study’s key findings: Top social networks with significant presence in the swing states are Myspace and Facebook, [...]
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  • About Rapleaf

    Rapleaf is a San Francisco-based startup with an ambitious vision: we want every person to have a meaningful, personalized online experience. We help Fortune 1000 companies understand their customers, engage them more meaningfully in social media, and deliver the right content at the right time. We also help consumers understand their online footprint.